Parents will do anything for their children, but Alistair Campbell from New Zealand might just be the new beacon of being a supportive parent.

The limit to what parents do for their children has just expanded as Alistair Campbell got a cochlear implant tattoo in support of his hearing-impaired daughter who wears two cochlear implants.

Campbell’s daughter, Charlotte, was full of smiles and laughs when she saw the tattoo on her father’s shaved head, according to News.com.au.

Six-year old Charlotte got her first implant two years ago and recently had the second one put in.

“It has changed her life being given the gift of sound,” Mr. Campbell said.

He also added that his daughter has been lifted with confidence since she got the implants.

“She wouldn’t talk to anybody [but now she’s] pretty much a social butterfly,” said Mrs. Campbell.

Anita Campbell, Charlotte’s mother, also had a cochlear implant and her brother has hearing aids.

Mr. Campbell has not always had a shaved head. In order to get the cochlear implant tattoo, which is his first tattoo, he had to shave his head which he said he would leave shaved if that is what his daughter wanted.

“Hey, my hair can grow back,” he said.

The story of Charlotte and her dad has gone viral over social media since a picture was first posted. Not only has it become of interest to other children and adults with cochlear implants, but to all parents who understand that in order to help their child through a rough time, they would do absolute anything in their power, like Mr. Campbell did for his daughter.

“The reactions have been overwhelming, mostly positive. Some negative comments have surfaced, they don’t bother me, we’re doing what is best for our daughter and our family,” Mr Campbell said.