In a major move in the tech industry, Intel has announced the acquisition of Nervana Systems, a startup focused on Deep Learning in the Silicon Valley that will likely be a big part of the tech giant’s push toward artificial intelligence as the race to do so intensifies with rivals like Google and Apple. Nervana gives Intel aproduct to do Deep Learning, which could be integrated with Intel technology to create better products.

Nervana is building its own standalone accelerator. Intel will probably continue with that, although it will likely tstart to integrate it with its own offerings down the road. The purchase is the latest in a string of acquisitions by tech companies that are rushing to get ahead in the field of artificial intelligence.

Intel, known for its computer chips, did not disclose how much it paid for the 48-employee company. But it comes on the heels of Apple’s announcement that it would purchase Turi, a Seattle-based AI-focused company.

“At Intel we believe in the power of collaboration: the goodness inherent in exchanging fresh ideas and diverse points of view,” Intel said in a statement. “We believe that bringing together the Intel engineers who create the Intel Xeon and Intel Xeon Phi processors with the talented Nervana Systems’ team, we will be able to advance the industry faster than would have otherwise been possible. We will continue to invest in leading edge technologies that complement and enhance Intel’s AI portfolio. We will share more about artificial intelligence and the amazing experiences it enables at our Intel Developer Forum next week. I hope to see you there!”